I am anti-tv for children and I do try to restrict the amount of TV my kids watch. I choose the programs and monitor the content of the advertisements. It's a bit futile since any cartoon or animated program is in fact a 20 or 30 minute long advertisement for the goods associated with it.
The industry for children's goods is huge. New potential consumers are born every second and the whole target market renews every three years. That is to say that when one kid moves on from Bob or Thomas there's another little one waiting in the wings to join the fan club.
So I confess: Little Guy is a fan of several children's programs on the Disney Channel. But it's not all glazed-over faces and square eyes. Just now we watched a little arts n' crafts segment and we made this tissue box guitar. He's so happy. Normally the "sello-take" is off limits to him.